Exemplification, in definition, is "a method of supporting a thesis statement with a series of specific examples, or sometimes, with a single extended example."( English Writing, Zhe jiang ocean university) In other words, exemplification is a writing technique that 1) to persuade readers who are reluctant to accept your opinion,2) to be more interesting and "color" the article, 3) help to explain or clarify your point which may be abstract or hard to understand, or 4) to avoid unintended ambiguity,in other words, to make the article simple, and to the point. Therefore, exemplification not only can make our writing more interesting and readable, but also clarifies what we say. It is a widely-used and effective way to develpe a paragraph or an essay.

Example Types:
Since exemplification means using examples to illustrate your point, the type of example you choose is of great importance. According to
Darren Chiang-Schultheiss, the author of "College Writing", there are roughly five types of examples.
1. Personal-case example
Pesonal-case example is a kind of example based on your personal experiences. Readers can relate themselves to the personal examples that author uses in the article, thus create more "drama" in the article. Personal examples are relatable but sometimes lack of persuasiveness since such cases usually stands for a small group of people.
2. Typical-case example
Typical-case example is objective in nature, so it is especially convincing. Unlike personal-case example, typical-case example can be an actual event or situation, but you didn't experience it yourself. Another advantage of such type of example is that it can from many sources, such as newspaper, magazines, the Internet, television,etc.
3. Hypothetical example
Hypothetical example is a kind of example that is speculative, yet conceivable. In such case, you create a scenario for the readers to imagine and then explain your theory. This kind of example may not be real, but since you can create all the elements, the example can be very suitable to illustrate your point. Just be sure to acknowlege that the example is invented, like starting with "suppose that" etc.
4. Generalized example
This type of example is drawn from the experience of most people to illustrate your point. Like "all of us,..." or "when most people...." etc.
5. Extended example
Extended example is a kind of example that has lots of details and may last for a whole paragrph. Using this type of example, one must be sure about the significance of such an example because this example has to stand alone.

Effective Examples:
Using examples may help you illustrate your point, but not every example can do the same. In the article, we should use effective examples to illustrate our point, so that the article can be interesting and at the same time, well-organized. Therefore, an effective example should at least have the following "merits." (Paragraph Development Methods, Docin)
1. Not only should the example be relevant to the topic, but also should have direct connect to the article. A "remote" example, the example has nothing or little to do with your topic, can only confuse the reader.
2. An effective example should be acurate. This is extremely important especially when it comes to figures and statistics.
3. Being representative is another essential element of effective examples. When using an example, avoid those odd, and rarely happen ones. Your example should be able to represent the mojority, not just a few.

Forms of Example:
The forms of example can be various. And it is encouraged to use different forms of example in the essay so as to make it colourful and more convincing. (English Writing 3, Contemporary College English Intermediate Writing)Regular forms include:
To metion sepcific names, such as names of people,places, and products.
To tell an anecdote or personal observations.
To introduce expert opinions.
To use facts and statisitcs, or case studies.

In conclusion, exemplification is a method that can provide vivid examples which can make the article more colourful and interesting to read. It is simple and effective, and is one of the most widely-used writing techniques.

Other external links to learn exemplification:
Brainstorming & mind mapping for assignments by Monash University Library

Work Cited:
1.English Writing, Zhe jiang ocean university
2.College Writing, Darren Chiang-Schultheiss
3.Paragraph Development Methods by Docin
4.English Writing 3, Contemporary College English Intermediate Writing